Eastearn

1. B2B (Business-to-Business)
   This model involves transactions between businesses. Companies sell products or services to other companies rather than individual consumers. Examples include software providers like Salesforce, suppliers of raw materials, or manufacturers selling goods to retailers.
2. B2C (Business-to-Consumer)
   Here, businesses sell directly to individual consumers. It's the most familiar model, covering anything from online retail stores like Amazon to local supermarkets. The goal is to meet the needs of the end user.
3. B2B2C (Business-to-Business-to-Consumer)
   In this hybrid model, a company provides products or services to another business, which then delivers them to the consumer. For example, a food delivery app partners with restaurants (B2B) and delivers meals to customers (B2C).
4. B2G (Business-to-Government)
   This model occurs when businesses provide products or services to government entities. Examples include contractors providing infrastructure development, IT solutions, or security systems to government bodies.
5. D2C (Direct-to-Consumer)
   Brands using this model bypass intermediaries like retailers or wholesalers and sell directly to consumers through their own channels, often via e-commerce platforms. Think of companies like Warby Parker or Dollar Shave Club.
6.  C2C (Consumer-to-Consumer)  
   This model focuses on transactions between consumers, typically facilitated by platforms that connect buyers and sellers. Examples include eBay, Etsy, or peer-to-peer rental services like Airbnb.
7. Social Commerce
   Social commerce combines e-commerce with social media platforms, enabling consumers to discover and purchase products directly through social interactions. Platforms like Instagram and TikTok often feature built-in shopping tools to streamline this process.

These models represent different ways businesses operate and interact with their customers or partners.